Comments on: Social Media for Nonprofit – Re-thinking the Rules of Engagement http://www.pamelasgrantwritingblog.com/482/social-media-for-nonprofit-re-thinking-the-rules-of-engagement/ Nonprofit Fundraising and Grantwriting for the One-Person Shop Thu, 02 Feb 2012 18:17:05 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Bonnie Koenig http://www.pamelasgrantwritingblog.com/482/social-media-for-nonprofit-re-thinking-the-rules-of-engagement/comment-page-1/#comment-222 Bonnie Koenig Wed, 17 Feb 2010 17:49:13 +0000 http://www.pamelasgrantwritingblog.com/?p=482#comment-222 This discussion highlights so well that the problem isn't with the words themselves, but how we use them. It doesn't matter to me what words an organization uses as much as that the key players have thought through how they're going to use the words, and the meaning behind them. The same is true of broader communities - words are only as useful as their ability to communicate (two way: send a message/message received) what we intend by using them within a given community (i.e. 3rd sector, etc..). Otherwise we'll just continue to talk past each other and waste a lot of engagement and /or investment for no good social benefit or outcome. This discussion highlights so well that the problem isn’t with the words themselves, but how we use them. It doesn’t matter to me what words an organization uses as much as that the key players have thought through how they’re going to use the words, and the meaning behind them. The same is true of broader communities – words are only as useful as their ability to communicate (two way: send a message/message received) what we intend by using them within a given community (i.e. 3rd sector, etc..). Otherwise we’ll just continue to talk past each other and waste a lot of engagement and /or investment for no good social benefit or outcome.

]]> By: Tweets that mention Social Media for Nonprofit - Re-thinking the Rules of Engagement | Pamela Grow's Grantwriting Blog -- Topsy.com http://www.pamelasgrantwritingblog.com/482/social-media-for-nonprofit-re-thinking-the-rules-of-engagement/comment-page-1/#comment-214 Tweets that mention Social Media for Nonprofit - Re-thinking the Rules of Engagement | Pamela Grow's Grantwriting Blog -- Topsy.com Mon, 08 Feb 2010 15:03:57 +0000 http://www.pamelasgrantwritingblog.com/?p=482#comment-214 [...] This post was mentioned on Twitter by Pamela Grow, kirstenbullock. kirstenbullock said: Social Media for #Nonprofit – Rules of Engagement (or the importance of a call to action) http://cot.ag/aT40Tq #fundraising [...] [...] This post was mentioned on Twitter by Pamela Grow, kirstenbullock. kirstenbullock said: Social Media for #Nonprofit – Rules of Engagement (or the importance of a call to action) http://cot.ag/aT40Tq #fundraising [...]

]]> By: Tyler Richard http://www.pamelasgrantwritingblog.com/482/social-media-for-nonprofit-re-thinking-the-rules-of-engagement/comment-page-1/#comment-213 Tyler Richard Mon, 08 Feb 2010 15:01:56 +0000 http://www.pamelasgrantwritingblog.com/?p=482#comment-213 Great post! A group I'm working with has consistently good click-through rates, yet not getting the actual action being looked for. I've been trying to wrap my head around why these emotional stories aren't getting very far. The word "you" is liberally applied, but I've been feeling like its a window dressing or wallpaper, rather than the house itself. This reframe was exactly what was needed! Great post!

A group I’m working with has consistently good click-through rates, yet not getting the actual action being looked for. I’ve been trying to wrap my head around why these emotional stories aren’t getting very far. The word “you” is liberally applied, but I’ve been feeling like its a window dressing or wallpaper, rather than the house itself.

This reframe was exactly what was needed!

]]> By: Scott Scanlon http://www.pamelasgrantwritingblog.com/482/social-media-for-nonprofit-re-thinking-the-rules-of-engagement/comment-page-1/#comment-212 Scott Scanlon Sun, 07 Feb 2010 22:34:36 +0000 http://www.pamelasgrantwritingblog.com/?p=482#comment-212 I agree on what you put above, engagement is the key. The key for any organization is connecting the engagement to the investment of time and money. What this means for the organization and how to track this success. I agree on what you put above, engagement is the key. The key for any organization is connecting the engagement to the investment of time and money. What this means for the organization and how to track this success.

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