The Real Secret for Fundraising Success … It’s All About the Story!

The Real Secret for Fundraising Success … It’s All About the Story!

Have you seen the Sarah McLachlan television appeal for the BC SPCA End Animal Cruelty campaign? It begins with footage of one animal after another, their pained eyes gazing out into the world as if to say “Whatever did I do to you? Why would you hurt me?” with Sarah’s song, “Angel” playing...
How to Be a Nonprofit Development Director – Charting Your First 100 Days

How to Be a Nonprofit Development Director – Charting Your First 100 Days

President Roosevelt, coming into office in the midst of the desperate years of the Great Depression, set the standard for new presidents to make their marks within their first 100 days in office. And, like FDR, incoming President Barack Obama enters the White House at a time of great crisis with his...