Good storytelling passes the test of time

Good storytelling passes the test of time

“Storytelling reveals meaning without committing the error of defining it. “ Hannah Arendt Are you like me?  Do you regularly scan your email with an eye to what’s important, check all “unread” messages and end up sending 137 emails to the trash? Is your inbox stuffed with junk like...
What would 60 cents a day buy for your organization?

What would 60 cents a day buy for your organization?

I came across this great monthly giving advertisement today for the ASPCA on amazon. Here’s a classic example of a well-executed call to action. Social Bookmarking
Monthly Giving for the Small Shop – Interview with Harvey McKinnon

Monthly Giving for the Small Shop – Interview with Harvey McKinnon

What’s the best thing your nonprofit isn’t doing that it should be doing to slow donor attrition and build sustainable funding? If you said growing your Twitter followers, or redesigning your website you’d be wrong.  One of the surefire ways to build lifetime donors – and build legacy funding...
A “Recipe” for Twitter Success

A “Recipe” for Twitter Success

Is there really a “recipe” for a successful Twitter account? In real life conversations with friends and colleagues I’m forever hearing “I don’t really ‘get’ Twitter.” “What IS Twitter anyway?  Is it a bunch of people talking about what they had for lunch?” If you’re not a Twitophile,...