November’s Nonprofit Blog Carnival | How are you giving Thanks?

November’s Nonprofit Blog Carnival | How are you giving Thanks?

I’m hosting November’s Nonprofit Blog Carnival and what better topic, as Thanksgiving approaches, than giving thanks? According to the author of Donor-Centered Fundraising, Penelope Burk, “90% of donors who start contributing to a particular cause stop giving by the fifth renewal request.” And...
Surveying to engage

Surveying to engage

In the thank you economy you can’t thank your donors – or survey them – too frequently. Take a cue from The Other 98%, a nonprofit dedicated to “making our democracy, economy and media work for everyday Americans, not the special interests or the political fringe.” With...
Ignore at peril:  your donors live online

Ignore at peril: your donors live online

If you’re in the midst of finalizing your online appeal you’ll be thrilled to learn that 90% of fundraising revenue still comes from offline sources.  Yes, direct mail still rules. But, as this multichannel fundraising infographic from @franswaa of Blackbaud shows, your organization’s online presence...
Emily’s List says ‘thank you’

Emily’s List says ‘thank you’

How can you creatively steward your supporters online? Emily’s List, the political action committee devoted to electing pro-choice female candidates, recently used a novel online method to thank their supporters. Donors received this email, which read: Dear firstname, What an amazing EMILY’s...
Live it to write it

Live it to write it

Last week I had the opportunity to meet two sisters, trustees of a regional family foundation.  I had applied for a grant from the foundation on behalf of a local client and a site visit was scheduled.  It was an excellent visit, relaxed, friendly, plenty of great questions, and an unplanned –...