The Mercifully Brief, Real World Guide to Raising Thousands of Dollars With Email [Review]

The Mercifully Brief, Real World Guide to Raising Thousands of Dollars With Email [Review]

Is your organization using email to raise money? I’ve made no secret of the fact that I believe email marketing can level the playing field for small nonprofit organizations. All of the major studies point to a continued rise in online giving. Convio’s Online Marketing Nonprofit Benchmark report...
On the anniversary of Roe v. Wade…reflections

On the anniversary of Roe v. Wade…reflections

On the anniversary of Roe v. Wade, I was reminded of a post that I wrote a few years back. Several weeks ago I received a number of angry emails in response to an enewsletter that referenced the Susan G. Komen Foundation’s decision to de-fund Planned Parenthood. Following is my response: Thank you...
An earworm for your nonprofit organization for 2013

An earworm for your nonprofit organization for 2013

Typically we’ll do anything to get an earworm out of our head (how well I remember, as a young mom, wanting to beat my head against the wall to rid myself of the Barney theme)! But, for 2013, I’m urging every nonprofit to adopt this earworm…and shower your donors with love. Social...