October 19, 2009 – Simple Tip of the Day

October 19, 2009 – Simple Tip of the Day

Recently one of my client’s board members celebrated her birthday in style – in lieu of gifts, she requested that donations be made to her favorite charity. We publicly thanked her – on Twitter, Facebook and in our quarterly newsletter. If you’ve received a unique gift from one...
It’s just emotion that’s taken me over … Tied up in sorrow, lost in my soul

It’s just emotion that’s taken me over … Tied up in sorrow, lost in my soul

(With apologies to the Bee Gees …) For six years I worked for a regional private family foundation. It was an amazing learning experience on so many levels, including teaching me how donors respond. In a recent post on Kivi’s Nonprofit Marketing Blog, Kivi notes that people’s hearts tend to...
The One Secret to Increasing Your Individual Giving Exponentially!

The One Secret to Increasing Your Individual Giving Exponentially!

The deepest craving of human nature is the need to be appreciated. William James Recently the following post to one of the Charity Channel forums caught my eye: We just completed a market survey and one of the things that came out of 
this is that donors who cannot give at leadership levels do not...